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Understanding Incoterms 2020: A Practical Guide for Buyers

Rizky PratamaPublished: September 10, 20262 min read
Understanding Incoterms 2020: A Practical Guide for Buyers

If you have ever received a quote that ends with “FOB Jakarta” or “CIF Rotterdam”, you already know Incoterms. But knowing the acronym is not the same as understanding the risk.

What are Incoterms?

Incoterms — short for International Commercial Terms — are published by the ICC to define who does what, who pays for what, and where risk transfers in an international sale.

The three most common terms

Term Meaning Risk transfers Best for
EXW Ex Works At the seller’s factory Buyers with their own logistics
FOB Free On Board When goods are on the vessel Sea freight, classic choice
CIF Cost, Insurance & Freight On board the vessel Buyers who want a full service quote
DDP Delivered Duty Paid At the buyer’s door Door-to-door convenience

Choosing the right term

A good rule of thumb:

  • New to importing? Start with FOB or CIF — clear, widely understood, and insurable.
  • Need a fixed landed cost? DDP gives you one predictable price, all the way to your door.
  • You have your own freight team? EXW lets you control everything, but you carry most of the risk.

Common mistakes to avoid

  1. Assuming insurance is included — CIF only covers a minimum level of marine insurance. Consider adding all-risk cover.
  2. Mixing up FOB with Incoterms 2020 changes — the 2020 edition replaced “Cost and Freight” obligations with clearer security-related clauses. Always verify which edition is in your contract.
  3. Ignoring local costs — port handling, demurrage and destination charges can surprise you.

Final takeaway

Incoterms are about clarity, not just acronyms. A clear, written agreement covering every cost line will save you thousands — and a lot of stress.

Need help structuring your next purchase? Our trade consultants are happy to walk you through the options.